Ski Industry Remembers: Scenes From 60 Years Ago

A Blizzard Of Memories From Ski Industry Association Video.

SnowSports Industries America (SIA) is the ski trade association of suppliers to consumers.  Think equipment manufacturers, clothing designers and providers, retailers, reps and media, everyone who gets the skier, boarder, X-Cer, backcountry adventurers and snowshoer out on the snow. SIA puts on global trade shows, publishes extraordinary research on market trends, advocates for the industry with government regulators and provides a platform for networking and  Founded in May, 1954 as the National Ski Equipment and Apparel Association, the organization is proudly celebrating its 60th year. Here’s a tribute SIA produced with scenes from the by-gone snow sports of the 50s and 60s to present day.  It’s an anniversary present from SIA to snow sport enthusiasts everywhere.

 

Is This Guy For Real? Amazing Candide Thovex In The Alps

Daredevil is becoming an -ism.  Here’s yet another impossible run.

We wonder if videos like this help recruit people to skiing or turn them off.  It sure looks, um, well, risky.  What do you think? Professional skiers Candide Thovex totally shreds Val Blanc.

Silver Streaks: A Model For How Ski Areas Can Serve Seniors

You Always Have Someone to Ski With at the Waterville Valley Program.

Gold_Waterville_Valley_Resort[Editor Note:  Waterville Valley’s Silver Streak Program was a Gold Senior Friendly Award Winner, based on SeniorsSkiing.com’s First Ski Area and Resort Survey.  Silver Streaks is the oldest senior ski program in the US.  We hope that other ski areas can start “Thinking Seniors” like Waterville.]

“I’m so excited, I just turned 65,” says Anne Pelletier, booster for the Silver Streaks, a program for the 50-plus set at Waterville Valley, N.H.

Silver Streakers Mike and Anne Pelletier totally enjoy the benefits of the Waterville Valley program. Credit: Tamsin Vinn

Silver Streakers Mike and Anne Pelletier totally enjoy the benefits of the Waterville Valley program.
Credit: Tamsin Venn

Nearly 30 years old, it was one of the first senior ski programs in the country to cater those 50 and over, a demographic astutely valued by Waterville’s founder ex-Olympian Tom Corcoran.

Pelletier, a lively woman in fire-red ski pants and state-of-the-art heated jacket, has reason to be happy. At age 65, the Waterville season pass benefits kick in: $379 for non-holiday midweek skiing.

For much longer, though, she has been with the Silver Streaks.

For the $95 joining fee, senior skiers get:

  • Reserved area in Parking Lot # 1 (one 90-year-old joined for that reason alone).
  • Complimentary coffee and pastries in the Base Lodge from 8:30-10 a.m. in special meeting area.
  • Complimentary Snowsports clinics for seniors only.
  • Après-ski party every Wednesday at rotating venues.
  • Banquets and other special events throughout the season.
  • Reduced price NASTAR every Wednesday.
  • Nordic program every Wednesday for two hours of Nordic skiing with professional guides, followed by lunch at the Nordic Center.

The program runs Monday-Thursday, non-holiday, early December to mid-March.

Also every Monday night the Coyote Grill at the White Mountain Athletic Center offers a $12 dinner; après-ski two times a month. (unfortunately $5 martini night was retired for reasons easy to imagine).

Other events: a Memorial ski run from the top in single file to remember those who have died in the past year.

The Pelletiers like the friendships, but they have an ulterior motive.

Says Anne, a platinum (top) NASTAR racer, “We have a need for speed.” Husband Michael, 72, is a top-ranked marathon runner in New England.

Silver Streakers Randy and Reggie Breeckner moved full time to Waterville 15 years ago from their home in the Litchfield Hills in northwestern Connecticut where they raised seven children.

Reggie notes, “I’m going to try snowshoeing when I get old.”

“You develop strategies not to get hurt,” adds Randy, a six-decades-long New England skier. Those include not skiing when it’s icy, foggy, or on busy weekends.

What about snowboarding?

“We know only one person in the group who snowboards,” he says.

Albert and Kristina Ruehli from southern New Hampshire are also on board. Albert learned to ski at age six in his native Switzerland.

Says Albert, “the mountains, the view, it’s a beautiful sport, plus you’re expressing yourself on the hill.”

“I went to a meeting and one of members said, ‘You’re too young to join,’ so of course I joined immediately,” says Kristina, 71.

 “We figure when we can’t ski anymore, we should just let an avalanche take us,” adds Kristina philosophically

Julius Feinleib from Thornton, N.H, has grandchildren ages seven and nine who now whiz by him on the trail. His reasons for joining are simple. “Just being with people I recognize.” He also likes the cup of coffee and doughnuts.

For more on Silver Streaks, click here.

 

[authors_page role=contributor]